Samsung continues to bet heavily on its personal assistant owner. With the official launch of Galaxy Note 9 , the manufacturer further reinforced Bixby’s presence making it difficult to remove the dedicated button.
Now, seeking to improve its wizard, Samsung may end up entering into an agreement with Google to share Artificial Intelligence solutions. Thus, the South Korean would be able to present to the market a solution as good as the Google Assistant.
The information was commented by Kim Hyun-suk, Samsung product executive, during IFA 2018 , which is happening in Germany:
Samsung is developing its own voice assistant, Bixby, but we could consider various forms of collaboration with Google in the field of AI
Taking advantage of the opportunity, the Samsung executive also said that the company is the only one that has the ability to produce a series of devices that go beyond simple smart speakers:
Samsung is a company that sells about 500 million devices worldwide each year, and we can use this as our bargaining power to negotiate the level of cooperation with IA leaders like Google
For now, despite the statements, the executive did not want to reveal what the next steps will be for South Korea. Even so, a partnership between Google and Samsung may be the best way for Bixby to gain new features and functionality to compete with Assistant, Cortana and Siri.
Do you believe that Google can help improve Bixby? Can business partnership work? Tell us your opinion here in the comments. Check out our first impressions of Galaxy Note 9.
The Samsung Galaxy Note 9 is available at Casas Bahia for R $ 4,839 . To see the other 14 offers click here